Some people just think differently.
This morning, I interviewed Gregory Berns, who is Distinguished Chair of Neuroeconomics at Emory University, about his new book, Iconoclast: A Neuroscientist Reveals How to Think Differently. In it, he talks about the different ways iconoclasts (which for this book, he defines as someone “who does something that others say can’t be done”) perceive, and what tools they need to be successful in bringing about their new ideas. He’s also got thoughts about how you and I can nourish our own ability to innovate….and who couldn’t use a little of that?
We’re airing a shortened version of this conversation on Episode 56 of Spark, but you can listen to the entire talk below, or you can download the MP3.