Frances Westley, “Getting to Maybe”, Tamarack Institute Tele-Learning, 2006/10/10

The 2006 description for this recording has been obsoleted by Frances Westley moving to the University of Waterloo in 2007.

[Frances Wesley was] heading up the Nelson Institute for Environmental Studies, a think tank for innovative thinking and environmental problem-solving at University of Wisconsin-Madison. [….]

She co-authored the recent book, Getting to Maybe: How the World is Changed with Brenda Zimmerman and Michael Quinn Patton.

Frances Westley served as the Executive Director of the McGill-McConnell Program, the first program to offer specialized graduate-level education for national leaders in the voluntary sector. Frances is also the James McGill Professor of Strategy in the Faculty of Management at McGill University and leads the Social Innovation initiative, a partnership between DuPont Canada and the Faculty of Management.

There’s a figure describing the ideas based on the Panarchy model.

Movements for change can be seen as one piece of the cycle of social innovation.

For a movement to have an effect, it must move beyond the grassroots. That is why social innovators and their leadership is so critical.

Innovations can occur anywhere in a system. As social innovators seek transformation, they must shake loose the resources that are invested in the old way of doing things.

Social innovation is the first loop of the eco-cycle. The back loop is where people work together. The whole movement for change occurs when the movement is out and at play. Some leaders can operate beyond the initial stages of a movement, others are active only in particular stages of innovation, and few are present from beginning to end.

Learning Centre – Movements for Change

Interview MP3 audio

Q&A MP3 audio

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David Ing blogs at coevolving.com , photoblogs at daviding.com , and microblogs at http://ingbrief.wordpress.com . See .

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