Michael Goldhaber, “The Attention Economy”, AfterTv, 2006/06/19

The idea of the “attention economy” seems relatively popular, but its history may not go back that far. Andrew Keen interviews …

In the December 1997 issue of Wired magazine, Michael Goldhaber wrote an extremely influential article entitled “Attention Shoppers” which argued “the currency of the New Economy won’t be money, but attention.” Goldhaber’s theory of the “Attention Economy” has influenced a wide range of digital thinkers — from Esther Dyson to Nick Carr to John Hagel. Meanwhile Goldhaber hasn’t rested on his laurels. Since 1997, he’s been refining his ideas and he is currently working on a book about the Attention Economy.

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Blog post by Andrew Keen: “I Can Be Googled, therefore I am”

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David Ing blogs at coevolving.com , photoblogs at daviding.com , and microblogs at http://ingbrief.wordpress.com . See .

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